The Tidy Manifesto
Kill the avoidable risk.
Some risks are unavoidable — uneasy markets, technological change, life. But most of the things that actually kill agencies are avoidable: under-resourced projects, poor worker utilization, delinquent payments, scope creep, misalignment with clients, and burned-out teams.
These are the principles we built Thunk on, learned the hard way, and then encoded into Tidy so you don't have to learn them the hard way too.
This manifesto is a living document, sourced from our war stories. Check back in to see updates over time.
Clients
Transparency makes reconciliation unnecessary.
Estimates are fake.
Coming soon
Make everything uncomfortably explicit.
Coming soon
Trust is everything.
Coming soon
Operations
Every project has a project manager, no matter what.
Be ahead on tickets. But not too far ahead.
Coming soon
Problem statements on everything.
Coming soon
Don't solve non-problems.
Coming soon
Ship to production on day one.
Coming soon
Culture
Trust is built, not assumed.
Coming soon
Your people come first.
Coming soon
The retro is sacred.
Coming soon